How to Write Good Headlines for Advertising

Headlines are very important in Advertising

Here, you will learn how to write headlines for your business.

First, take some paper and pencil and start by doing the following. Remind yourself this. "What are the key reasons your customers acquire, desire or seek your product or service? In other words, what is the key benefit or value, result or reduction or avoidance they end up getting when they use your product service or business?

You should have multiple answers to this question. When you get them, rank them by the most valuable and specific and the most frequently desired.

How many ways can you specifically measure or compare or denominate the effect or benefit your product or service for a customer? Write as many as you can down on paper.
Now run through each one of the elements I shared with you and apply it by modifying it to your situation.

For example, pick out a few of the words that work, and try adding them to the advantage your product or service provides. Example, how to rid yourself of stress overnight ... announcing a way to get twice the productivity out of every hour you drive to work. "Amazing discovery, get the job of three people done for the cost of just one," etc.

Take each one of these "wonder words" and try your hand at writing a powerful headline.
Repeat with the tested "key word," ensuring you write each and every statement and thoughts down separately.

Don't stop now as the fun has just begun.

An important word about your ROI return on investment.
Top copywriters and legendary sales trainers spend days... sometimes weeks... laboring over the details of a headline or opening statement for an ad, letter or sales presentation.

Why?

Because, those "pros" know how much of pay-off this process produces. Don't limit yourself to creating just one single headline. The great masters I've learned from would write no less than 100 different approaches before they shortlisted the three to five best, most powerful selections they would test out. You should not settle for anything less. The more headlines and opening propositions you write, the more this mind-set will become your own.

If it's a little uncomfortable at first, that's perfectly normal. Try this exercise, when you get stuck, ask yourself to fill in the blank describing the most powerful result or benefit your product generate. If you were talking to a customer about this result you'd be telling them how to what? Once you fill in that blank with the answer to the result your product or service produces, you have written your first really good headline so keep going!

You can Download a Free copy of "100 Greatest Headlines Ever Writen" at Jay Abraham Book - www.JayAbrahamSystem.com to get a feel of how attention grabbing headlines should be written. You may use the headlines, do some changes on them to use in your own advertisements.

Learn more about Jay Abraham the super consultant that charges $5000 an hour whom consulted the famous Anthony Robbins at website Jay Abraham Profit Strategies Revealed and his super income building home study system.