This week I launch my contributing editorship with eBrandmarketing.com, a Glam Media publication, with a post on my mission to make "marketing to women" obsolete. The non-gendered end goal = marketing to the highest customer standard, ... Making marketing to women Obsolete: My First eBrandmarketing.com ...
She tells Adweek’s Joan Voight why big beer brands are finally getting smart, discusses the power of bloggers and explains why she hopes the notion of marketing to women is doomed. I know Its about beer.. but the interview goes beyond ... Good advice on marketing to women
I know there are other marketing-to-women honchos out there who tend to play it safe, reacting positively to almost any campaign that is directed towards women. But that’s not me. I can’t help being the one who drops the cat in the ... How Much Do You Really Care?
marketing to women -- More Then Just Work At Home People
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