Viacom to use Microsoft advertising platform for web propertiesMedia giant Viacom has announced that they are now collaborating with Microsoft for serving advertising on their network of web properties.The company is as a result ditching DoubleClick which is in the process of being acquired by Microsoft’s rival company Google.This is a major victory for Microsoft [...] Viacom to use Microsoft advertising platform for web properties (Addict 3D)
Microsoft and Viacom formed a partnership encompassing both the digital distribution of Viacom content on Microsoft properties and a new advertising-sales agreement. Microsoft, Viacom Partnering on Digital Content, advertising (Broadcasting and Cable)
advertising properties -- More Then Just Work At Home People
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