B2b Marketing

Despite an increased focus on customer engagement, most B2b technology companies continue to fall far short of meeting customer expectations and commitments, according to the results of a major research initiative by the Chief Marketing Officers Council. Most technology vendors badly overestimate their effectiveness in addressing customer needs, while a majority of customers feel ignored and ... Technology Marketers Challenged to Reorganize Around Customers (Marketwire via Yahoo! Finance)

Effective techniques to succeed in a competitive marketplace were highlighted to over 200 senior managers in the UAE at a strategic Marketing seminar organized by the Dubai Knowledge Village (DKV), a member of TECOM Investments, as part of the DKV Business Breakfast Club series. Dubai Knowledge Village hosts strategic Marketing seminar for senior managers (AME Info)

Memo to the media relations director: Online publications and group blogs are the new trade press – and these new media that can generate web traffic as well as publicity. Blogs Are the New Trade Press (Search Engine Watch)

Zrinity Inc, a Utica New York based email delivery firm announced its Behavioral Email Marketing Strategy and the integration of Google Analytics to further bolster metrics and data gathering from email campaigns sent using Zrinity's email delivery server and systems. (PRWeb Dec 16, 2007) Post Comment:Trackback URL: http://www.prweb.com/pingpr.php/RmFsdS1FbXB0LVRoaXItU3VtbS1UaGlyLVplcm8 Zrinity Announces Behavioral Email Marketing Strategy With Google Analytics Support (PRWeb)

Zrinity Inc, a Utica New York based email delivery firm announced its Behavioral Email Marketing Strategy and the integration of Google Analytics to further bolster metrics and data gathering from email campaigns sent using Zrinity's email delivery server and systems. Zrinity Announces Behavioral Email Marketing Strategy With Google Analytics Support (PRWeb via Yahoo! News)

A small South Carolina company says it has a cure for the modern plague of budget-busting cell phone charges racked up by teenagers: a gadget for text messaging that isn't a cell phone. Zipit Wireless plans to announce Tuesday that it will make available a text-messaging plan for its Zipit Wireless Messenger 2, a device the size of fat wallet that uses WiFi hotspots to do free instant messaging ... Zipit Targets Teens With Cheap Plan for Text-Messaging Device (TechNewsWorld.com)

B2b Marketing -- More Then Just Work At Home People