Saturday, February 9, 2008

retail advertising



A $100,000 advertising campaign that will alert Montrealers to Vermont's retail-rich landscape begins today. Oh, Canada, Vermont is open for business (The Burlington Free Press)

Scott Moon has been named advertising director of The Daily News. In a related move, Debbie Keith was promoted to retail advertising manager. Daily News names Moon ad director (Galveston County Daily News)

Intel-only Inspirons online for now, almost With almost mud-like clarity, Dell has explained the way it's balancing the availability of AMD-based computers between its online, phone and retail sales channels. But one thing it wants us to be certain about is that it remains committed to AMD product lines.รข€¦ Dell \'committed\' to AMD despite consumer kit shift to retail (The Register)

AOL has acquired British e-commerce marketing firm buy.at to become a unit of its Baltimore subsidiary, advertising.com . advertising.com strengthens retail reach with AOL purchase of U.K. e-marketer buy.at (BizJournals)

Discovery Communications has hired former AOL advertising executive Kathleen Kayse to run the Silver Spring cable giant's digital ad sales operation. AOL\'s Kayse to Lead Discovery Digital Ad Sales (Washington Post)

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